Website

Type the domain you would like to analyze in the bar at the top and launch the scan: this way you will be able to verify traffic trend and all the quarterly changes. Moreover, you can also check the estimated traffic and the number of ranked keywords.

From this section, just like in the Project area, you will have access to many different features: Keyword, Sectors, Organic Competitors and PPC.

In addition to what you have seen in the Project area, here you have an orange button: Quick Audit. By clicking on it, you will generate a PDF file with an automatic download: this is the ideal feature to get a quick report and a first overview of the Web site.

In the “Traffic Value” box you can see the investment you should have made through Google Adwords in order to reach the same ranking you already got for free through organic traffic.

Now, if you access the PPC section, you can see whether the domain you added is investing in Google AdWords advertisements or not. If you move to the “Competitors’ PPC” section, instead, you can see who is competing in the advertisements for the keywords the Website is ranked for. Here too you can browse results till the fifth Google page.

And if you would like to know more about our Zoom Authority: read here